Why You Should Outsource (And When You Shouldn’t)!

Macbook in the dark

Money spent on outsourcing in all business activities has continued to climb between 10-20% over the last decade. An estimated $6 trillion dollars globally as a matter of fact!

Running a small business can be rewarding and overwhelming all at the same time. You have a vision of what you want your business to look like, but you may not have all the resources and know how to make it happen. This makes outsourcing an essential component to grow your business.

“If you deprive yourself of outsourcing and your competitors do not, you’re putting yourself out of business.” ~Lee Kuan Yew

In our digital age, outsourcing and virtual assistants have become the norm of online business. It can be challenging to give up the control to aspects of your business, but let’s face it, you just cannot do it all yourself. If you try, you’ll end up frustrated and burned out in no time. And, that will not do you or your business any good.

One of the best small business tips you can follow is to keep as much cash flow coming in and as little going out as possible in the beginning. This may sound simplistic, but as we all know, money can disappear quickly. By hiring a virtual assistant online, you can keep expenses low and re-invest back into your business.

Chris Ducker is a virtual staffing expert and recently wrote a book titled ‘Virtual Freedom‘. The book is great resource if you want to get in-dept with this subject. Meanwhile we’ve given you a few main reasons you should outsource work to a virtual assistant and some reasons not to…

When Hiring a Virtual Assistant is a Great Idea:

  • When you have something you just cannot do.

There may be something you need to get completed for your business that you just have no clue as to how to accomplish it. Hiring someone to help is a great idea when this is the case. If the job is something that you cannot teach yourself how to do in a short period of time, help is worth the cost. It can save you a lot of time and headaches in the long run to go ahead and get the assistance you need.

  • When you have massively time-consuming tasks.

There are some things that need to be done for your small business, but take up so much time and effort. That is time you could be focusing on something more important to grow and expand. By outsourcing tasks like these, you can free yourself up to get your business making more money. Can I get a “Cha-Ching!”? 🙂

And Here are Some Circumstances When it May Be Best NOT to Outsource:

  • When you need to learn.

If you have a task that you are going to need to be doing a lot of for your business, it may be time to learn. Is there an online class you can take, an article you can read, or a YouTube video you can watch to learn how? Some tasks that you may not be able to do now, you could learn quickly with a little effort. Putting some time into your self-education could keep you from having to hire out small tasks often. Learning and being deeply involved in your business can make it so much more rewarding.

  • When your reputation is on the line.

You must remember that your brand is a reflection of you. You are using your voice to get your products, messages, and services out into the world. It is important to monitor and stay involved with your business to make sure you are being represented the way you desire. Outsourcing tasks like social media sharing is fine, but make sure your assistant can stay true to your brand’s voice. Otherwise, you may find yourself in need of some serious reputation recovery.

  • When you love what you do.

If there are things that you enjoy doing for your business, then go ahead and do them! Why outsource the things you love! Your involvement in the tasks that make you happy is essential to business growth. If you love writing blog posts, but hate social media, write the posts and outsource the latter.

The point of outsourcing is to make sure every aspect of your business is handled the best way possible. Sometimes this will mean letting go complete control of some tasks to bring greater focus to others.

Outsourcing part of your business to virtual assistants can give you the relief you need to enjoy your business and life!


Reference if needed: International Association of Outsourcing Professionals http://www.iaop.org/content/23/196/1683/

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